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  • Accelerating your marketing ideation with generative AI – Part 2: Generate custom marketing images from historical references

    calendar Feb 4, 2026 · aws.amazon.com/blogs/machine-learning
    Accelerating your marketing ideation with generative AI – Part 2: Generate custom marketing images from historical references

    Building upon our earlier work of marketing campaign image generation using Amazon Nova foundation models, in this post, we demonstrate how to enhance image generation by learning from previous marketing campaigns. We explore how to integrate Amazon Bedrock, AWS Lambda, and Amazon OpenSearch Serverless to create an …


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  • Democratizing business intelligence: BGL’s journey with Claude Agent SDK and Amazon Bedrock AgentCore

    calendar Feb 3, 2026 · aws.amazon.com/blogs/machine-learning
    Democratizing business intelligence: BGL’s journey with Claude Agent SDK and Amazon Bedrock AgentCore

    BGL is a leading provider of self-managed superannuation fund (SMSF) administration solutions that help individuals manage the complex compliance and reporting of their own or a client’s retirement savings, serving over 12,700 businesses across 15 countries. In this blog post, we explore how BGL built its …


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  • Use Amazon Quick Suite custom action connectors to upload text files to Google Drive using OpenAPI specification

    calendar Feb 3, 2026 · aws.amazon.com/blogs/machine-learning
    Use Amazon Quick Suite custom action connectors to upload text files to Google Drive using OpenAPI specification

    In this post, we demonstrate how to build a secure file upload solution by integrating Google Drive with Amazon Quick Suite custom connectors using Amazon API Gateway and AWS Lambda. Link to article: …


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  • AI agents in enterprises: Best practices with Amazon Bedrock AgentCore

    calendar Feb 3, 2026 · aws.amazon.com/blogs/machine-learning
    AI agents in enterprises: Best practices with Amazon Bedrock AgentCore

    This post explores nine essential best practices for building enterprise AI agents using Amazon Bedrock AgentCore. Amazon Bedrock AgentCore is an agentic platform that provides the services you need to create, deploy, and manage AI agents at scale. In this post, we cover everything from initial scoping to …


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  • Agentic AI for healthcare data analysis with Amazon SageMaker Data Agent

    calendar Feb 3, 2026 · aws.amazon.com/blogs/machine-learning
    Agentic AI for healthcare data analysis with Amazon SageMaker Data Agent

    On November 21, 2025, Amazon SageMaker introduced a built-in data agent within Amazon SageMaker Unified Studio that transforms large-scale data analysis. In this post, we demonstrate, through a detailed case study of an epidemiologist conducting clinical cohort analysis, how SageMaker Data Agent can help reduce weeks …


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  • How Clarus Care uses Amazon Bedrock to deliver conversational contact center interactions

    calendar Feb 2, 2026 · aws.amazon.com/blogs/machine-learning
    How Clarus Care uses Amazon Bedrock to deliver conversational contact center interactions

    In this post, we illustrate how Clarus Care, a healthcare contact center solutions provider, worked with the AWS Generative AI Innovation Center (GenAIIC) team to develop a generative AI-powered contact center prototype. This solution enables conversational interaction and multi-intent resolution through an automated …


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  • Evaluating generative AI models with Amazon Nova LLM-as-a-Judge on Amazon SageMaker AI

    calendar Jan 30, 2026 · aws.amazon.com/blogs/machine-learning
    Evaluating generative AI models with Amazon Nova LLM-as-a-Judge on Amazon SageMaker AI

    Evaluating the performance of large language models (LLMs) goes beyond statistical metrics like perplexity or bilingual evaluation understudy (BLEU) scores. For most real-world generative AI scenarios, it’s crucial to understand whether a model is producing better outputs than a baseline or an earlier iteration. This …


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  • Simplify ModelOps with Amazon SageMaker AI Projects using Amazon S3-based templates

    calendar Jan 30, 2026 · aws.amazon.com/blogs/machine-learning
    Simplify ModelOps with Amazon SageMaker AI Projects using Amazon S3-based templates

    This post explores how you can use Amazon S3-based templates to simplify ModelOps workflows, walk through the key benefits compared to using Service Catalog approaches, and demonstrates how to create a custom ModelOps solution that integrates with GitHub and GitHub Actions—giving your team one-click provisioning of a …


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  • Scale AI in South Africa using Amazon Bedrock global cross-Region inference with Anthropic Claude 4.5 models

    calendar Jan 30, 2026 · aws.amazon.com/blogs/machine-learning
    Scale AI in South Africa using Amazon Bedrock global cross-Region inference with Anthropic Claude 4.5 models

    In this post, we walk through how global cross-Region inference routes requests and where your data resides, then show you how to configure the required AWS Identity and Access Management (IAM) permissions and invoke Claude 4.5 models using the global inference profile Amazon Resource Name (ARN). We also cover how to …


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